APA Style

David A. Aaker , V. Kumar , George S. Day. (2001). Marketing Research . : Wiley.

Chicago Style

David A. Aaker , V. Kumar , George S. Day. Marketing Research. : Wiley, 2001. Text.

MLA Style

David A. Aaker , V. Kumar , George S. Day. Marketing Research. : Wiley, 2001. Text.

Turabian Style

David A. Aaker , V. Kumar , George S. Day. Marketing Research. : Wiley, 2001. Print.