APA Style

Philip Kotler, Kevin Lane Keller. (2016). Marketing Management 15e . : Perason Education.

Chicago Style

Philip Kotler, Kevin Lane Keller. Marketing Management 15e. : Perason Education, 2016. Text.

MLA Style

Philip Kotler, Kevin Lane Keller. Marketing Management 15e. : Perason Education, 2016. Text.

Turabian Style

Philip Kotler, Kevin Lane Keller. Marketing Management 15e. : Perason Education, 2016. Print.