APA Style
      REICHERT,GENE. (1972).
    MODERN BUSINESS: ADVERTISING .
    New York:
  ALEXANDER HAMILTON INSTITUTE.
  
Chicago Style
      REICHERT,GENE.
    MODERN BUSINESS: ADVERTISING.
    
    New York:
  ALEXANDER HAMILTON INSTITUTE,
  1972.
  Text.
  
MLA Style
      REICHERT,GENE.
    MODERN BUSINESS: ADVERTISING.
    
    New York:
  ALEXANDER HAMILTON INSTITUTE,
  1972.
  Text.
  
Turabian Style
      REICHERT,GENE.
    MODERN BUSINESS: ADVERTISING.
     
    New York:
  ALEXANDER HAMILTON INSTITUTE,
  1972.
  Print.